Culture and Event Management Essay Example | Topics and Well Written Essays - 2000 words

Culture and Event Management - Essay Example every last(predicate) these goals have been fulfilled through profession onlyy well organized events. These are very worthwhile and attract considerable expressions of support. Events are also held to encourage donations for charities and causes of all kinds. May field and Crompton (1995) observed the generic reasons for staging festivals were recreation/socialization, culture/ education, tourism, internal revenue generation, natural resources, agriculture, external revenue generation, and community pride/spirit. The pagan events not only provided a sense of belonging to people, these also created more jobs and provided employment in wholly new field.The perplexity perspective of an event are organizational care which includes merchandise, human resources, finance, controls and evaluation, organization and co-ordination. Hospitality management presenting events as service encounters, quality assurance), tourism destination management comprising competitiveness, image enhancement and marketing (Getz, 2000). The cultural event management involves community participation. A psychological understanding about people is useful to plan event activities.But Are Events An manufacturing There has been a lot of debate, earlier, about whether to term tourism as industry or not. Similar arguments may be raised regarding events. There is no doubt that events have economic impact, these create jobs and generate income. The sector is also encouraging a new expertise in management. The professionals in this field wishing to work in close association with the s startholders besides having usual management qualifications. It is already viewed as a new division of tourism industry. Thus they great power be called an industry. As well, many events clearly provide services to industries, such as the use of trade shows or exhibitions in marketing products (Getz 2000).The event management has risen in recent years. It is the part of hospitality, tourism, communication and marketing industry. The demand by consumers seeking professionally managed, technically sound good quality management of their events has given boost to this industry. Moreover, the technology has changed the way artists look at their work and present it. Art is every form of creative and interpretive actions viz. Dance, music, writing, films, ocular art, ceramics, sculptures, food preparations, Fashion etc. all reflecting influence of culture and traditions requiring various approaches and specialization in event planning (Yeoman et al., 2004).Thus event management is a multidisciplinary field. A figure adapted from Getz and Frisby (1988 as cited in Getz, 2000) shows effect of these components. External environmental forces include policies, resource availability, and demand/supply factors. Venues and physical settings have to be addressed. The internal event management provides, goal attainment and efficient operations. While business mana gement theories and techniques will prove useful, especially given the necessity for nigh events to become financially self-reliant (Getz 2000) (Fig. 1).Planning and Management of Events Prior to planning an event a feasibility study preferably with the need assessment is necessary. It should take the stakeholders into account. The first assessment to be done is cost and benefit after considering the duration, location, key program events.